容简介绍
《国际商务英语阅读》是“国际商务英语本科核心课程教材系列”之一，针对国际商务英语专业本科阅读课程编写。《国际商务英语阅读》包含16章，内容包括关贸总协定、世贸组织、国际合同、欧盟、国际贸易术语、国际物流、国际支付方式、外汇交易、国际营销、税收、人力资源管理、对外直接投资、国际商务环境、电子商务、国际商务组织、中国（上海）自贸区等章节，涉及国际商务的众多领域和环节。《国际商务英语阅读》每单元设有背景知识介绍、两篇课文、生词表、课文注释和练习。书中内容皆选自原版材料，语言地道，与当今国际商务活动联系紧密，为国际商务英语学习者扩大专业知识面，熟悉国际商务活动的实践环节打下基础。
目录
Chapter1 General View of International
Text1 GAT
Text2 Globaliz
Chapter2 International Bus
Text1 Elements of International Con
Text2 Termination of an
Chapter3 Economic In
Text1 The European
Text2 European Integration in a Global
Chapter4 INCOT
Text1 Incoterms
Text2 Incoterms 2010: ICC Official Rules for the Interpretation of Trade
Chapter5 International
Text1 International Supply
Text2 Management of International Logis
Chapter6 International
Text1 Letter
Text2 Collec
Chapter7 Internationa
Text1 Foreign Exchange and Its Transact
Text2 The Function of Securities Mar
Chapter8 International
Text1 Steps in Marketing Researc
Text2 Product Mix Strate
Chapter9 International Accounting and
Text1 Accounting Standardiza
Text2 International Taxa
Chapter10 International Human Resource M
Text1 Human Resource Manage
Text2 International Labor Relat
Chapter11 Foreign Direct I
Text1 Understanding Foreign Direct Investment (
Text2 Costs and Benefits of FDI to the Nation-S
Chapter12 International Business En
Text1 Political Risks of Global Busi
Text2 The Global Social and Economic Environ
Chapter13 Culture and International
Text1 Elements of Cul
Text2 Cultural Differences in International Busi
Chapter14 E
Text1 What is E-comme
Text2 On-line Auction Busi
Chapter15 International Business Orga
Text1 International Chamber of Comm
Text2 International Standard Organiza
Chapter16 China (Shanghai) Pilot Free T
Text1 Shanghai's Pilot Free Trade
Text2 Government Influence on Economic Condi
